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Why is it important to hire trademark attorneys for TM registration in the United States?

Trademark registration in the United States is a complex process that requires a detailed understanding of the applicable laws and procedures. That's why the United States Patent and Trademark Office (USPTO) strongly recommends hiring trademark attorneys to guide applicants through the trademark registration process.


While there are websites offering filing services, it's important to note that these websites may not necessarily provide comprehensive legal advice. Often, these websites may charge low prices but fail to provide the personalized attention needed for success in the trademark registration process. Moreover, the USPTO does not recommend using filing companies, as many of these companies are not affiliated with licensed trademark attorneys and cannot legally provide the necessary services for trademark registration.

That's why, when choosing trademark attorneys for trademark registration in the United States, it's essential to select a firm that offers personalized and high-quality advice.


At Brandnew PLLC, we set ourselves apart by providing quality and personalized service at very competitive prices. Our trademark attorneys are highly specialized in trademark law and are committed to providing the best assistance to our clients.

Among the services we offer are:

  • Advice on determining whether your chosen trademark is legally protectable, and whether there are other trademarks that may hinder registration or the effects of the trademark.

  • Preparation and submission of a trademark registration application tailored to the client's specific needs.

  • Selection of an appropriate specimen to demonstrate your trademark's use in commerce.

  • Responses to requirements and rejections from the USPTO Examining Attorney.

  • Assistance in understanding the scope of your trademark rights and the best options for exercising them.

  • Defense against oppositions filed by others against your trademark.

  • Preparation and submission of documents with the USPTO to maintain your registration.

We also offer comprehensive trademark availability searches to minimize the risk of future conflicts and personalized assistance in case of legal issues related to your trademarks.


In summary, by relying on trademark attorneys for trademark registration in the United States, you can gain the security and peace of mind of knowing that your trademark will be in expert hands and that your chances of success will be maximized. If you need assistance with your trademark registration in the United States, don't hesitate to contact us at Brandnew PLLC.

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